Articles

Domain Canonicalization

by Nathan Buggia ~ May 2, 2008

Canonicalization is more than just a funny word, it's a common issue in web development when multiple URLs point to the same page and a search engine is unable to determine which one is the true (or canonical) URL. The impact is a potentially significantly lower PageRank for key pages on your site. This article provides guidance for solving domain canonicalization issues, and shows you how to check if website is affected by the problem.. [More]

Search-Friendly Design Patterns For Web Developers

by Vanessa Fox ~ April 24, 2008

Search engine optimization (SEO) isn't a marketing gimmick, spammy scheme, or destroyer of web usability. It's a fundamental building block of effective infrastructure design that ensures web applications can thrive in an online environment in which potential customers turn to search first... [More]